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From the Experts
Homeowners
94%
of homeowners research roofing contractors online before requesting an estimate
DRIVE DEMAND
40%
Storm damage drives 40% of all roofing replacement jobs annually
REVIEWS
3x
Roofing companies with 50+ reviews win 3x more estimates than competitors
MOBILE SEARCH
80%
of roofing searches happen on mobile devices during or after weather events
book the right jobs, faster
Revenue generated for roofing experts
make every dollar count
Lower cost per lead than the roofing industry average
get more profitable calls
Leads driven for roofing companies
Our team understands roofing. From storm damage response campaigns to planned replacement lead generation, we build custom strategies that drive estimates, signed contracts, and repeat referral business. Explore our services and connect with us for a personalized proposal today.
Our Services
Roofing Marketing Challenges
Storm Season Competition
High Advertising Costs
Reputation and Trust
Off-Season Revenue
After every major storm, homeowners search for roofers immediately. Rapid-response paid campaigns, strong local SEO, and Google Local Services Ads ensure your business appears first when demand spikes. Being visible in the first 24-48 hours after a storm captures the majority of available leads.
Storm Season Competition
After every major storm, homeowners search for roofers immediately. Rapid-response paid campaigns, strong local SEO, and Google Local Services Ads ensure your business appears first when demand spikes. Being visible in the first 24-48 hours after a storm captures the majority of available leads.
High Advertising Costs
After every major storm, homeowners search for roofers immediately. Rapid-response paid campaigns, strong local SEO, and Google Local Services Ads ensure your business appears first when demand spikes. Being visible in the first 24-48 hours after a storm captures the majority of available leads.
Reputation and Trust
After every major storm, homeowners search for roofers immediately. Rapid-response paid campaigns, strong local SEO, and Google Local Services Ads ensure your business appears first when demand spikes. Being visible in the first 24-48 hours after a storm captures the majority of available leads.
Off-Season Revenue
After every major storm, homeowners search for roofers immediately. Rapid-response paid campaigns, strong local SEO, and Google Local Services Ads ensure your business appears first when demand spikes. Being visible in the first 24-48 hours after a storm captures the majority of available leads.
about Roofing Marketing
Our team has worked with Roofing companies across the country. If you don't find what you're looking for below, don't hesitate to reach out directly.
Speed is everything after a storm. Pre-built paid campaigns that activate immediately, strong local SEO that ranks for storm damage keywords, and a Google Business Profile optimized for your service area ensure your business captures leads in the critical first 48 hours. Preparation before storm season determines how many leads you capture when demand spikes.
The most effective channels for roofers are Google Local Services Ads for immediate visibility and trust signals, local SEO for long-term organic lead generation, Google Search Ads for capturing storm damage and replacement searches, and social media advertising for reaching homeowners in targeted neighborhoods. The right mix depends on your market, seasonality, and growth goals.
Critical. A roof replacement is a major financial decision and homeowners research thoroughly before choosing a contractor. A strong Google review profile directly impacts Local Services Ads ranking, local SEO performance, and estimated conversion rates. Roofing companies with 50 or more recent positive reviews consistently win more jobs than competitors regardless of marketing spend.
Google Local Services Ads and paid search deliver leads within days of launching. Local SEO shows meaningful improvements within 3-6 months as authority builds. Storm response campaigns should be built and ready before the season starts so they activate immediately when demand spikes. Preparation is the difference between capturing storm leads and losing them to faster competitors.
Off-season marketing focuses on services that generate revenue regardless of weather. Roof inspection campaigns, gutter maintenance promotions, and commercial roofing outreach keep crews busy between storms. Email campaigns to past customers and targeted social ads in your service area generate consistent bookings and keep your business top-of-mind when replacement decisions happen.
Both offer strong opportunities but require different marketing approaches. Residential roofing relies heavily on local search, reviews, and storm response campaigns. Commercial roofing requires relationship-based outreach, longer sales cycles, and targeted B2B marketing. We recommend defining your ideal project mix first, then building targeted strategies for each segment based on your capacity and profitability goals.
by the numbers
92%
Client retention rate
Industry average: 50%
93%
Client satisfaction score
Industry average: 72%
50+
Subject Matter Experts
Leads Generated for Our Clients
(Yes, That’s Million)
