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Search Engine Optimization

Increase Traffic With SEO Best Practices

  • 50%
    of pros and DIYers use a search engine to find product information

Why SEO Matters

This long-team strategy effectively drives more web traffic over time

Even the best building materials website won't drive more sales if no one finds the page to begin with. That's where search engine optimization comes in. Both on-page and off-page tactics help your website rank better on search engines in order to connect with warm leads.

A strong SEO strategy includes both a solid web architecture as well as speed, content, metadata and more. Together, these tactics will drive relevant traffic to your website and ultimately grow your sales pipeline.

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Optimize Your Online Presence

Your website needs to appeal to the major search engine algorithms, which can frequently change. Start with an in-depth keyword analysis to vet content topics and identify long-tail phrases that your target audience is actively searching for. A strong SEO strategy also improves user experience throughout your website. The longer users interact with your site, the better it will rank.

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Get Data-Driven Results

SEO metrics reveal how well your content ranks and how engaged users are once they discover your brand. We use best digital practices to boost those organic search rankings and bring in qualified leads. It's easy to track the success of your SEO strategies using metrics like keyword rankings, bounce rates and page visibility.

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58% of homeowners use search engines during their DIY projects

It's crucial to implement an SEO strategy that gets your brand discovered by warm leads. We help you appear in the search results of Google and other search engines for keywords that make sense for your product line.

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